June 2012
1 post
4 tags
FIAT, the Little Car that Could. FIAT USA, can it...
The FIAT Gucci’s are gone, as is the Abarth, and as hard as our dealers try to maintain and build excitement in this brand – which, may I say, I am an unabashed devotee of – I am increasingly more disappointed in FIAT’s seeming lack of ability to truly hold the American interest – rather, teasing them for months as they have done in the past and then creating such an overwhelming...
